Not too much to report from this year’s show as I left after only about 4 hours and only a couple of the learning sessions. However, I did have some good chats with people on the floor and it was pretty clear what the main growth area was from last year – apprenticeships providers, levy support, etc etc.
I left early partly as I was full of cold but also as the first session I sat through, from the Open University, had a narrower focus than their sessions in the past and did not really answer the topic (“How to Make Your Digital Learning More Engaging”). A nice cartoon fell in the trap of many such eLearning examples – repeatable production values. Yes the concepts are true – humor, animation, bite-size, storytelling, etc but it worked as an example due to the quality: most of us are not going to get David Mitchell to do voice-overs on our eLearning. It then reverted to being much a pitch for making use of their content platforms – OpenLearn and FutureLearn – i.e use their digital learning not your own. Which is an argument you could make of course.
The second session I attended, was from Bolt From the You Ltd, on “Making it Stick – Turning learning into real change”. This was better and considered why change does not happen: lack of engagement (needs to be fixed by being linked to the individual, think about how measure for impact), lack of learning culture (need ownership and partnership from sponsors to drive through) and to close gap:
Attention density:
Exposure + repetition + application = permanent change.
Whose Education Is It Anyway? 
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